Case Studies

Case Studies

Visit Saudi, Riyadh Season Guide

In July and September 2024, iVisit Media worked alongside Visit Saudi to Publish, Print and Distribute their Riyadh Season Guide at two of our biggest sporting events of the year.

Crawford vs. Madrimov

WBA Super Welterweight Championship of the World, Los Angeles,
BMO Stadium, 26,000+ sold out stadium

Anthony Joshua vs. Daniel Dubois

IBF Heavyweight Championship of the World, London,
Wembley Stadium, 98,000+ sold out stadium

The Visit Saudi, Riyadh Season Guide was crafted to educate and inspire experience-seekers to visit the Kingdom of Saudi Arabia. Our Engagement Ambassadors distributed more than 120,000 Riyadh Season Guides into the hands of sports fans across Los Angeles and the UK, creating a tangible, ‘brand-in-hand’ experience that evoked positive reactions and exceptional feedback.

With the use of a powerful call-to-action, the Riyadh Season Guide presented the opportunity to win ‘An Unforgettable Saudi Experience’; enticing audiences to the Visit Saudi brand, driving footfall to their website and inspiring people to visit Saudi Arabia as tourists in the future.